“Magic” Huh?subjectivity

In NLP, we typically use the term of “magic”, not to designate external magic whereby we change the laws of physics. It refers rather to the seemingly wild, wonderful and “magical” effects that occur when we know the structure of subjectivity.

When we do now know how human subjectivity (mind, emotions, motivation, health, language, etc.) works, it leaves us clueless about experience (i.e., their whys and wherefores) and about change (i.e, how to transform things, the leverage point of change). When we do not understand human functioning (cognitive-behavioral or neuro-linguistic functioning), it leaves us “in the dark” about how to improve human efficiency, happiness, and effectiveness. We therefore live in a world of darkness and confusion about the role of “language” in human consciousness, neurology, and health.

Conversely, when we do understand the structure of subjectivity (i.e. the central focus of NLP), it gives us a working knowledge of the “magical wands” at our command for change, continuous improvement, health, happiness, success, and excellence. In other words, knowing the leverage point in the human system of mind-emotion, memories, hopes, desire, and fears, etc., provides us with a place from which we can do some magic for fun and profit, for development of excellence and for making a significant contribution to human welfare.

Hence, the neuro-linguistic model itself, and the techniques for “running your own brain” (the patterns themselves), essentially provide us with a sourcebook of magic. this reflects the theme from the first book in this field, The Structure of Magic (Volumes I & II, 1975 and 1976). It reflects the works of Magic Demystified (1982), Magic in Action (1985), and The Secrets of Magic (1998).

Source: Sourcebook of Magic: A Comprehensive Guide to NLP Change Patterns